Fruity grapefruit and herbaceous rosemary for easy drinking.
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- Contains real grapefruit juice, rosemary, and a squeeze of lemon
- A tartness saying “hey” to some woodsy goodness
- A sip, hop, and a jump from a Paloma
- A reminder that herbs like to party, too
This particular flavor was born in conversation. In other words, this is the possibility of the people coming to fruit-ition. We used a few different classic drinks as our inspiration, but the result was a seltzer that stands apart. What we learned? It takes a grapefruit to stay in the public eye, and rosemary doesn’t hurt, either.
A dimly-lit table at your go-to bar. A movie night that you don’t need popcorn for. A mirror, shared by four roommates as they get ready for a night out. A flirtation between smoky and tart that ends in a yes to both.
Nutrition Facts & Ingredients
- 110 Calories | 5g Carbohydrates | 5g Total Sugars (Includes 0g Added Sugars)
- Carbonated Water, Alcohol, Pink Grapefruit Juice Concentrate, White Grape Juice Concentrate, Grapefruit Extract, Lemon Juice Concentrate, Rosemary Extract, Natural Flavor (Agave).
made for a better whenever
A ray of sunshine through the clouds at your 10 a.m. picnic.
Why did you make Half Past?
We started Half Past because we love a great roadie and the power a good drink has to bring people together for good times and even greater memories.
In our quest to create the ideal to-go drink we sourced the best ingredients we could find and blended them in vibrant flavor combinations to make something more than a hard seltzer.
The result is Half Past - a drink that makes us feel good. It’s low sugar and low calorie, lightly boozy and always effervescent.
What’s in the can?
Half Past is made by mixing sparkling water, real fruit juice, and high quality extracts with the cleanest fermented base available (more on that below). We believe in only using real ingredients and think that you should know exactly what is in your drink - you can find ingredients for each flavor on the respective product page.
Tell me more about the fermented base...
The alcohol in Half Past is made by cold fermenting cane sugar with a high attenuation yeast to create a dry alcoholic beverage. It is then centrifugally filtered, which strips any background notes and leaves no residual carbs or sugars. Unlike beer, which is usually made by fermenting malted barley (a complex carbohydrate) or wheat, our alcohol base is naturally gluten free, making it a lighter and healthier alternative.
What are the stats? ABV, calories, carbs?
Each 12 oz can is 4.5% ABV, and contains 110 calories with 4-5g of carbs.
How many grams of sugar are in each can?
There are between 4 and 5g of sugar in a 12 oz serving (one can), which all is completely naturally occurring from real fruit juice in Grapefruit with Rosemary, Ginger with Turmeric, and Pineapple with Clove. Our only mix with added sugar is Spicy Lime, which uses Organic Agave Nectar to give it that spicy margarita feel.
Ever wondered how all the seltzers out there claiming to use “real” or “legit” juice have no sugar? Yeah, us too.
Does Half Past use any artificial sweeteners?
We never use artificial sweeteners or coloring in any of our products.
Is Half Past gluten free?
Yes, all of our mixes are gluten free.
Is Half Past vegan?
All our mixes are vegan. Pineapple with Clove does use a little bit of organic molasses, which isn’t always vegan-friendly. However, our supplier has confirmed that it does not contain nor is it processed with any animal products or by-products.
Does Half Past need to be refrigerated?
All of our products are shelf stable, but are best enjoyed cold. We suggest popping it in the fridge once it arrives so you can enjoy ASAP.
Why do I have to buy in 24-can increments?
Currently, the outer boxes we ship our products in fit 24-cans. Any less, and the likelihood of damage is just too high. You can mix and match to 24-cans anyway you’d like - 2 twelve packs, 4 six-packs, one twelve pack and two six packs.